top of page

Startup brand audit

Are you a founder of a tech startup? Unsure if your brand is performing at its best?

For just five minutes of effort,  I will help you uncover new growth opportunities.


 

For founders growing pains

This isn't generic. I provide a personalised report and tips designed to drive real results to combat a startups most pressing growth issues.

Designed for tech startups

With 11 years scaling startups, this audit recognises your limited time and money and focuses on high impact marketing actions.

Interactive and actionable

Not just AI copy layered over a survey. I will conduct a deep online audit and provide you with a report and a list of priority actions.

Insights from a 5x startup CMO

I have spent 20 years fixing brands and successfully growing SaaS and fintechs from pre-launch to $50M ARR.

Growth every time

All effective marketing begins with some form of audit. All these companies have seen accelerated growth after applying my recommendations.

Penfold logo
uncapped logo_edited_edited.png
Bullhorn logo
Contis logo
Xero logo

3x Revenue

Series A - fintech
B2B/2B Pensions
c. £3m ARR
UK

Pivoted from B2C->B2B & B2B2B via accountants. 

Hired and trained new team & agencies in B2B demand.

60% CAC drop.

2x Revenue

Series A - fintech
Lending, Banking
c. £4m ARR
UK, EU, USA

Achieved product market fit with new ICP and multiple product launches.

33% CAC drop after ramping organic content strategy.

2x Revenue Target

Private Equity - SaaS
B2B, Recruitment, CRM
c. $20m ARR
UK, EU, APAC

Adapted ICP, demand engine, content for global markets.

Hired 20+ across marketing, inbound SDRs & interns.

Supported Successful PE sale.

10x Customers

Private - fintech
B2B2C, Banking, BaaS
c. £30m ARR
UK, EU

Full rebrand, demand engine, use cases & verticals.

Digital ABM & PR successes.

Hired new marketing team and ramped performance culture.

$0 -> $188m

Public - fintech
B2B2B, Payments, Banking
c. £50m ARR
UK, USA, SA

Launched the fintech platform.

Successfully proved banking, lending & payments use cases

Platform now 11% of revenue and a a $188m business.

Get started in five minutes

Your quick survey gives me key context to conduct your personalised brand audit and actionable report.

1

Fill out a 5-minute survey

50 quick-fire multiple choice questions to help me assess your marketing capabilities

2

Get your brand audit

I'll stress-test and evaluate your online brand and compile your growth potential report.

3

Get personalised feedback

Discuss my report findings and recommendations on a free in-depth consultation call.

How I accelerate growth at startups

As a fractional CMO, I uncover, tackle and overcome founders and VCs key growth hurdles.

You get the immediate experience and network of a  20 year, six startup, fintech and software marketing leader without the cost, risk or delay of an executive hire. 

Services

Growth strategy

Brand differentiation

Go to market

High impact content

Quality assurance

Talent review

Performance culture

Tooling & automation

Contis logo

"Julian built the most effective marketing team I have worked with in my career." 

Roberta Rampazzo

MD of Account Management

Contis / Solaris

Ready to scale?

Leverage my 20+ years of growth experience to grow your startup.

 

Book a discovery call to discuss my fractional CMO services or take the brand audit survey.

bottom of page